Hammerhead is now
Same teams. Same skills
New combined powers.
The launch of the immersive Pillow Talk Virtual Party marks the next step in the evolution of the brand’s metaverse journey, which sees Charlotte Tilbury Beauty bridge the physical, augmented, and virtual worlds.
Charlotte Tilbury fans are welcomed into the brand’s Virtual Pillow Talk Universe by a volumetric video of Charlotte herself as she guides them through the dream portal, wherever they are in the physical world.
In a truly unique and immersive experience, customers will be guided on a virtual journey to explore and shop the award-winning skincare and iconic Pillow Talk through multiple realities – taking you deeper into the Charlotte Tilbury metaverse
This latest innovation from Charlotte Tilbury Beauty marks their ever-evolving position as a beauty-tech platform and sets them as the first beauty brand to harness mixed-reality technology.
Charlotte Tilbury | Chief Creative Officer
Lauren Dyer | Director of Strategic Partnerships